A website builder is a platform that allows you to create a website without coding or design skills. You can choose from a variety of templates, customize them with your own content and images, and add features such as contact forms, online stores, blogs, and more. A website builder also takes care of the technical aspects of hosting, security, and maintenance for you.
One of the most popular website builders on the market is Webfity. Webfity is a free website builder that lets you create any site that you can imagine. Webfity offers hundreds of thousands of multi-disciplinary, multi-field web design templates for you to choose from. You can also edit the style you want, add premium widgets and blocks to your website during web development. Webfity also ensures that your website is responsive, SEO-friendly, and fast.
So how can you use Webfity to grow your small business? Here are some tips to help you get started:
Use your website to generate leads
One of the main goals of your website is to attract potential customers and get them interested in your products or services. To do that, you need to offer them something valuable in exchange for their contact information. This could be a free ebook, a discount coupon, a webinar, or a consultation. You can use Webfity’s contact form widget to collect leads on your website and integrate it with your email marketing tool.
To generate more leads with your website, you should also follow these best practices:
- Create a clear and compelling value proposition that explains what you offer and why people should choose you over your competitors.
- Use catchy headlines and subheadings that capture attention and highlight the benefits of your offer.
- Include testimonials and social proof from satisfied customers or industry experts to build trust and credibility.
- Add a strong call-to-action that tells visitors what to do next and how to get your offer.
- Optimize your landing pages for speed, mobile-friendliness, and SEO.
Read Tips for Creating a Great Website for Your Small Business
Use your website to sell products
If you have physical or digital products to sell, you can use Webfity’s online store widget to create an ecommerce website in minutes. You can add product descriptions, images, prices, and inventory. You can also accept payments via PayPal or Stripe, and manage orders and shipping from your dashboard. Webfity also allows you to create coupons and discounts, track sales and revenue, and optimize your store for SEO.
To sell more products with your website, you should also follow these best practices:
- Use high-quality product images and videos that showcase the features and benefits of your products.
- Write clear and persuasive product descriptions that highlight the value proposition and address common objections or questions.
- Provide multiple payment options and shipping methods to suit different customer preferences and needs.
- Display trust badges and security seals to assure customers that their transactions are safe and secure.
- Add product reviews and ratings from verified buyers to increase social proof and conversions.
Use your website to build relationships with customers
Another way to use your website to grow your small business is to build trust and loyalty with your existing and potential customers. You can do that by creating engaging content that showcases your expertise, solves their problems, or entertains them. You can use Webfity’s blog widget to create a blog on your website and publish articles regularly. You can also use Webfity’s social media widget to connect your website with your Facebook, Twitter, Instagram, and other platforms.
To build stronger relationships with your customers through your website, you should also follow these best practices:
- Provide valuable information that educates, informs, or inspires your audience.
- Use storytelling techniques to make your content more relatable and memorable.
- Include relevant keywords and phrases in your content to improve your SEO ranking and visibility.
- Encourage comments and feedback from your readers and respond to them promptly and politely.
- Share your content on social media platforms and invite your followers to visit your website.
By using these tips, you can use Webfity to create a professional and effective website for your small business. Webfity is easy to use, affordable, and powerful. You can start building your website today by signing up for a free account at https://webfity.com/.
Related Post for you: